What are the precautions for Chongqing hot pot franchise store to select the restaurant location?
Although Chongqing hot pot is very popular among consumers and investors, many people want to join our franchise chain, but no matter what industry they invest in, the risks will always be there. After our detailed investigation of the industry, we found that many investors are having the same trouble that they selected a wrong place to run their business. What are the precautions for Chongqing hot pot franchise store to select the restaurant location?
Many people only see the immediate benefit when they choose the restaurant location, but they ignore the long-term development of their restaurants. Many people signing a lease contract without thinking if they found the store location has high customer flow rate, but they ignore the hidden tricks behind. These seemingly wonderful stores, are likely to face the dilemma of demolition. When your hot pot restaurant is running very well at the start, but you need to close the store and relocate, which will be a big trouble to your business. At the same time, the painstaking efforts of the past will also be lost.
Hot pot restaurants are a common food category in any area. Therefore, if you want to make your hot pot restaurant popular than others, you have to analyze the competition in the industry. Analysis and evaluation of industry competition needs to understand that do not open a store if no similar store around, do not open a store if too many stores around.
Although they are all featured small hot pot restaurants, the target consumer groups are different. A place with a 50$ consumption per person will not be able to provide a market for hot pot restaurants with a 100$ consumption per person. Therefore, when we choose the store location, we must make sure our own consumption orientation with the local consumption level is comprehensively considered, and the position where the consumption power matches is the right choice.